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Summer 2022 Training Calendar

Houston in Action is excited to share our upcoming training schedule with you. We have a robust set of Summer offerings covering everything from social media to data systems and field practices. As always, all training sessions are virtual, free and open to all within our network.

Election Planning Series

WEDNESDAY, MAY 11,  10:00 AM - 12 PM

Field Practices 101

Presented by the reimagine collective

Learn how to create integrated voter engagement plans, the ins and outs of voter registration and education, and how to build your digital list.

WATCH RECORDING

TUESDAY, JUNE 7, 11 AM - 1 PM

Field Practices 201

Presented by the reimagine collective

Learn about power-mapping, how to create deep relationships with your base, incorporate issues-based organizing, and more on EveryAction and GOTV models for collecting data.

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TUESDAY, JUNE 14, 2 - 4 PM

Data Systems

This training is an opportunity for organizations that have been funded to do voter engagement to get up-to-speed on election data. We will review key performance indicators, look at community data to guide group goals, and review data submission systems.

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WEDNESDAY, JULY 13, 10 AM - 12 PM

Voter Protection

Presented by the reimagine collective

Learn what lessons we can take away from the 2020 general election. We will dig into scenario planning, looking at what tools are available to your organizers, and how to equip the community with best practices. We will also look at potential threats to Texas voters, assess how we should use Vote-by-Mail and how to help folks track their vote.

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Narrative Strategy

WEDNESDAY, MAY 18,  3 - 4:30 PM

Narrative Strategy: What is it, how does it work, and why does it matter?

Attendees will leave with a deeper understanding of how public narratives are formed, how they work, and how those working for social change can influence narratives that support a vision for a just world. Following the completion of this training, participating organizations will be invited to join a Houston in Action network-wide Narrative Working Group.

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Digital Communications Series

WEDNESDAY, June 8, 10:30 AM - 12 PM

Building Community Digitally 101

Attendees will be introduced to social media communications as a tool for engaging with and building community online. The session will include activities for those looking to establish their presence online.

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THURSDAY, JUNE 16, 3:30 - 5 PM

Building Community Digitally 201: Relationships and Building the Funnel

Attendees will leave with specific tools and actions to use in their digital organizing and broaden relationships among their base. The session will end with planning a “funnel” or "ladder of engagement" two-week digital plan for an event.

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THURSDAY, JUNE 23, 3:30 - 5 PM

Building Community Digitally 301: Content Strategy, Planning, and Coverage

Attendees will learn about finding their distinctive voice online, as well as the ins and outs of creating content efficiently, quickly, and meaningfully. The session will end with learning how to plan a week of content together. 

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Campaign Media Series

THURSDAY, JULY 7, 3:30 - 5 PM

Find Your Folks: Campaign Media Planning & Audience

Attendees will learn to identify key audiences, how and when to reach them, and how to use this as a starting point for building a communications plan specific to their campaigns to maximize impact and effectively define strategies and tactics. Attendees will leave with a template communications plan outline and questions to help identify key audiences. 

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THURSDAY, JULY 14, 4:15 - 5:15 PM

Get Their Attention: Campaign Media Relations 101

Attendees will learn about communications tactics and tools for building media relationships. Attendees will leave with template communications materials and resources for media list development.  

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THURSDAY, JULY 21, 3:30 - 5 PM

Get Their Attention: Campaign Media Relations 201

Attendees will learn the differences between Opinion Editorial (Op-Ed) submissions and Letters to the Editor, how to use them, how and where to submit them, and how to plan and write successful Op-Eds. Session will include a practice workshop and breakout sessions.

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THURSDAY, JULY 28, 3:30 - 5 PM

Interviews and Pivoting Workshop: Pivoting tactics and taking on tough interviews

Attendees will practice pivoting during interviews and leave with working materials to prepare and support them in high-intensity interview conditions. This session is good for those looking to hone their interview skills and prepare for potentially difficult interviews, whether in-person, live, on- or off- camera, or virtual.

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PAST TRAININGS

We have recordings for our Fundamentals of Organizing Series and other recent trainings available for you to review on our website. You can find links to these trainings below:

If you have any questions or would like to co-host a training session with us, please don’t hesitate to reach out. For the latest information on Houston in Action training, be sure to visit houstoninaction.org/training.